On Wednesday morning the share price of Sri Adhikari Brothers Television Network Ltd increased by nearly 4% right after the company’s board approved a 1:10 stock split as one of the key measures to improve liquidity and financial flexibility.

At approximately 10:23 am, the share price was ₹1,751 on the BSE which represents an increase of around 3% over the last closing price of ₹1,700.50 and a total market capitalization of ₹4,442.8 crore for the company.

Strong stock performance

The media stock has delivered robust returns, gaining over 45% in the past year and around 22% in the last one month. Over a five-year period, the shares have generated multibagger returns of nearly 88,783%, reflecting strong long-term investor interest.

Board approves stock split

In a filing to the stock exchange, the firm reported that its Board of Directors during a meeting on January 6, 2026, sanctioned the division of equity shares in a 1:10 ratio. According to the proposal, every rupee ten face value existing equity share will be partitioned into ten equity shares of one paise each. 1 each, fully paid-up.

The record date for the stock split will be announced after receiving shareholder approval through a postal ballot.

Promoter loan and higher borrowing limit

Alongside the stock split, the board also approved a proposal to accept loans of up to ₹100 crore from the promoter, with an option to convert such loans into equity shares. In addition, it cleared an enhancement of the company’s overall borrowing limit to ₹500 crore, providing greater financial headroom.

Financial performance

On the financial side, Sri Adhikari Brothers disclosed a steep drop in revenue generated from operations, which plummeted by more than 97% y-o-y from ₹1.09 crore in Q2 FY25 to just ₹0.03 crore in Q2 FY26. The firm, besides suffering losses, had to bear the brunt of ₹1.86 crore during the quarter, as against a net income of ₹0.05 crore for the corresponding quarter of the previous year.

About the company

Sri Adhikari Brothers Television Network Ltd is a pioneer in India’s media industry, with a content library of more than 5,500 hours. It is best known as the founder of SAB TV, one of the world’s most-watched humour-focused television channels. The company is engaged in content production and syndication and was India’s first media organisation to be listed on the BSE.